Harry Lyles, President Lyles Media
At Lyles Media we’re in the listener programming business giving listeners what they want one local listener at a time. A ratings problem” is the gap between where you are today and where you want to be. Example, it could be as simple as not meeting the primary and secondary demographics.
A ratings problem often presents itself as a barrier from achieving the programing main objective. We’ve learned a ratings problem represents a new opportunity for improvement and growth. We are strong believers in change so to improve and exceed the listeners’ expectations. Change is the beginning of a foundational change.
Often you don’t hear or see the problem until it is too late. They can be hidden in the work done every day. At Lyles Media we focus on solving ratings problems that impact the station and your sales. The main mission is to make the necessary programming adjustments for a different ratings result. A different results to generate station revenue starts with a confidential conversation.
A winning station can change your revenue world. Let’s work together in 2022. Email us at: hlyles@urbanradio.com or call us (770) 594.7171. Ratings success is YOUR choice.
